Mailchimp

Replaces manual email marketing setup ($500–2,000/month agency). AI segmentation boosts open rates 20–30%.

Mailchimp remains the default email marketing platform with AI-powered segmentation that increases open rates 20–30%. Best for e-commerce email automation with predictive analytics and creative design assistance. Free tier has been gutted but still works for beginners.

Free (250 contacts, 500 emails/month) → $13/month Essentials